BIG Digital Expands Partnership with Sports Business Journal to Showcase Connected Fan Engagement Across Sports and Live Events
BIG Digital and Sports Business Journal (SBJ) are expanding their partnership to showcase how modern audience engagement technology is reshaping sports and live event environments through interactive kiosks, fan engagement experiences, sponsor activations, first-party data capture, and revenue-generating physical event environments.
BIG Digital and Sports Business Journal (SBJ) are expanding their partnership to showcase how modern audience engagement technology is reshaping sports and live event environments.
As SBJ’s Digital Fan Engagement Partner, BIG Digital powers premier sports industry events across North America through its portable Event Network kiosks and interactive engagement technology designed for the physical event environment.
Together, BIG Digital and SBJ are demonstrating how connected digital experiences can help teams, venues, leagues, sponsors, and event operators create more engaging, measurable, and revenue-generating environments across live sports and entertainment.
From stadium concourses and premium hospitality spaces to fan zones, sponsor activations, tailgating environments, festivals, and tournaments, BIG Digital’s Event Network helps organizations engage audiences wherever they gather.
Fan Engagement Across the Physical Event Environment
Sports and live events are evolving quickly. Organizations are looking for better ways to connect with audiences on-site, increase sponsor value, capture first-party data, and unlock new revenue opportunities throughout the event environment.
BIG Digital’s Event Network helps make that possible.
Through portable, double-sided interactive kiosks, API-connected content management, real-time messaging, gamified experiences, sponsor activations, audience participation tools, and dynamic venue communication, BIG Digital helps transform physical locations into connected engagement touchpoints.
The result is a more intelligent, measurable, and monetizable live event environment.
Why SBJ Is the Right Partner
Sports Business Journal brings together many of the sports industry’s most influential executives, decision-makers, brands, teams, leagues, venues, agencies, and technology leaders.
Through its partnership with SBJ, BIG Digital is able to showcase its Event Network technology directly within the environments where the future of sports business is being shaped.
Through its partnership with SBJ, BIG Digital is able to showcase its Event Network technology directly within the environments where the future of sports business is being shaped.
What SBJ Had to Say
“Working with the BIG Digital team has been a great experience. Their technology and support helped enhance communication and attendee experience across our events while bringing a more modern, connected feel to the environment.”
— Kayelei Wright Sustar
Event Activation & Attendee Experience Manager, Sports Business Journal
From BIG Digital
“SBJ is the ideal partner for BIG Digital because they sit at the center of the sports business industry. Together, we are showcasing how audience engagement technology can help teams, venues, sponsors, and event operators drive revenue, capture data, activate audiences, and modernize the live event environment.
Our Event Network helps organizations create more measurable and engaging physical experiences across concourses, fan zones, hospitality areas, sponsor activations, and tailgating environments. SBJ gives us the ideal platform to demonstrate what is possible.”
— Jake Neiman
Founder & CEO, BIG Digital
Turning Physical Spaces Into Engagement Platforms
BIG Digital’s Event Network helps organizations move beyond static signage and traditional communication by transforming physical environments into interactive engagement and monetization opportunities.
Through portable interactive kiosks and connected engagement technology, organizations can dynamically communicate with attendees, launch sponsor campaigns, promote premium offerings, gamify fan participation, collect audience data, and activate underutilized spaces throughout the venue.
BIG Digital’s Event Network helps support:
- Interactive sponsor activations
- Audience engagement and gamification
- First-party data capture and audience insights
- Premium on-site revenue opportunities
- Fan engagement across high-traffic environments
- Monetization of fan zones, tailgating, parking, concourse, and hospitality areas
- Real-time communication and live schedule updates
- Event wayfinding and venue communication
- Connected digital experiences across the physical event environment
Supporting SBJ Events Across North America
As part of the ongoing partnership, BIG Digital supports select SBJ events, including:
📚 Las Vegas | Intercollegiate Athletics Forum
📍 Los Angeles | CAA World Congress of Sports
🍎 New York City | SBJ Tech Week
🌆 Chicago | Brand Innovation Summit
🏁 Indianapolis | AXS Drive
From coast to coast, BIG Digital’s portable Event Network kiosks help power audience engagement, sponsor visibility, real-time communication, and interactive fan experiences across premier sports industry events.
To learn more about BIG Digital’s Event Network and audience engagement technology, connect with us at info@bigdigital.tech.